Assignment 7

Ruzich’s overall claim and argument in this essay is that she will "examine the ways in which Starbucks' use of language appeals to more than people's craving for coffee" (428). The kind of sources Ruzich uses are what seem to be mostly authors or authors of new papers and so forth. For example, The Devil's Cup: Coffee, the Driving Force in History, was written by Stewart Allen who is an author. I think she draws from areas where people can relate and maybe have been. As in, relating to Dunken Dounts and quotes that relate to specific countries or regions. I think she uses these sources to not only relate but to give the audience better understanding of her main goal, which is to examine the language appeal of Starbucks. She uses her sources in ways to give her essay more support and to give certain information most people wouldn't know. For example, she says that "coffee is second in the world to oil as the most valuable trading commodity in the world". I think that her essay was very interesting and gave me more information about the background of a substance that I drink everyday that I probably would've never researched by myself or found out about. Overall, I liked it very much.